In the previous article in our Mobile Ad Formats Lab series we looked at some important metrics that app publishers should know when working with banner ads, along with some insights on how users ...

In other words, the first time you carry out competitive analysis is when your app is still at concept stage. Maybe you're brainstorming new app ideas with your team when ... are two major steps to ...

You're rolling out a marketing ... the big idea? If the answer requires you to think too hard or explain too much, the idea probably isn't there. You can fix that. Start with the big picture "Seeing ...

When banner ads were introduced in 1994, pundits proclaimed they would ruin the world wide web and kill creativity as we know ...

This is because consumers like free apps. Or, to state it more accurately, they really, really like free apps. Banner year In a 2011 Harris Interactive study, 95 percent of U.S. adults said that they ...

Kelly Main is a Marketing Editor and Writer specializing ... Discover the best business apps for 2024 that will revolutionize your operations. From project management to communication tools ...

For several years, Apple has released most of its major new software features for, say, the iPhone in one big software update ...

“With GenStudio for Performance Marketing, brands have a single, self-service application to create paid social ads, display ads, banners, marketing emails and more by leveraging pre ...

The company said in a blog post in 2022 that about 60% of the app's US language learners were under 30. Duolingo's spunkiness isn't just a marketing ... issues and ideas. Our writers provide ...

Covering the details of the brand-new Fanatics promo and the best bet to make for the Washington Huskies versus Indiana ...

The Boston Celtics tipped off the 2024-25 NBA season against the New York Knicks on Tuesday night, and as is tradition, the reigning champions raised a "2024 World Champions" banner to the rafters ...