Customers will still be able to access Freevee content within the Prime Video streaming app, whether they have an Amazon Prime account or not. Original programming such as Jury Du

Freevee originally launched as IMDb TV. Amazon changed its name in April 2022. The platform’s shutdown comes about 10 months after Prime Video introduced an ad tier, which is now the default for users. Prime Video users must pay an additional $3 per month to go ad free.

Amazon’s choice to shut down Freevee and move its content to Prime Video is probably due to the growing similarities between the two platforms. With the ad-supported tier now in place, Prime Video and Freevee have become much more alike, making the latter’s unique appeal less necessary.